Phat Huy Upland Rice 3-star OCOP product
Since ancient times, the H’re people in Ba To commune, Ba To district, Quang Ngai province have had a tradition of producing hill rice, also known as upland rice. For them, upland rice is not only a food crop to sustain life, but it also contains a cultural beauty that needs to be preserved. The product of Phat Huy upland rice of Ba To commune’s Agricultural Cooperative was born with the desire to promote the values that the product brings and the cultural beauty that needs to be preserved of the people.
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Upland rice of Ba To Commune Agricultural Cooperative has been granted VIETGAP certificate. |
Upland rice is one of the 100% clean agricultural products from natural upland rice of Ba To district - Quang Ngai. Upland rice is a long-standing food source associated with the life of the H’re people, preserved by the H’re people from ancient times to the present. When there was no wet rice, people grew upland rice, the products were made entirely by hand from the planting stage to the harvesting stage.
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Production and processing of upland rice is a traditional cultural beauty of the H’re people in Ba To commune, Ba To district, Quang Ngai province.H’re people in Ba To commune, Ba To district, Quang Ngai province. |
Especially, on occasions such as festivals, offerings, death anniversaries, upland rice or traditional cakes made from this ingredient are indispensable culinary offerings, informing the gods and ancestors about a prosperous and happy harvest. On the contrary, the offering tray will lose its own soul in daily life without the presence of upland rice.
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More than 1 year since the Cooperative’s Phat Huy Upland Rice product was recognized as an OCOP product, more and more customers are interested and come to enjoy it. The Phat Huy Broken Rice product is packaged by Ba To Commune Agricultural Cooperative with standardized packaging and traceability labels, bringing consumers a quality finished product. In particular, in 2024, the product was listed on the Shopee e-commerce trading floor, and is popular with consumers.
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Ms. Pham Thi Vut, Chairwoman of the Board of Directors of Ba To Agricultural Cooperative, said that Phat Huy upland rice products are cultivated by the Hre people using natural methods and are rich in nutrients, so they are trusted and chosen by consumers. Currently, in addition to the 10 hectares of rice fields of the cooperative, the unit has also expanded the area through cooperation with farmers. In addition, the cooperative also processes crispy upland rice products and upland rice flour to diversify products and create jobs for local workers.
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